News Flash: Old People Like Facebook
Posted on December 11, 2009
You may sit in a lot of meetings with people who spout the conventional wisdom that those social networks are just for the young folks. Turns out that’s not true.
Facebook was the third most-visited destination of Internet users over 65, trailing behind Google and Windows Media Player, according to a November survey conducted by The Nielsen Company.
It’s quickly coming to the point where there is no business, no state association, no government agency that can justify ignoring social networks because “our core audience doesn’t use it.”
Tags: demographics, Facebook